Fewer Voids, More Choice: Why this Professional Guarantor is Reshaping the Rental Market

Why Landlords and Letting Agents Are Looking for New Solutions?

Letting agents and landlords are navigating one of the most demanding periods the private rented sector (PRS) has seen in years:

• Rising demand from applicants without UK guarantors or large savings

• Regulatory change—including restrictions on up-front rent demands and increased scrutiny of affordability

• Pressure to reduce voids, speed up deals, and improve inclusivity without increasing risk

At the same time, tenant demographics are changing. More renters are self-employed, studying from abroad, in receipt of Universal Credit, or working flexible contracts. Many are excellent tenants—but don’t meet traditional referencing criteria.